Investment Overview

As the exclusive representative of the seller, Marcus & Millichap's Hospitality Division is pleased to present for sale to qualified investors Soka Suites Dallas - Las Colinas (the “Hotel” or “Property”) located in Irving, Texas. The independent, midscale, extended-stay property is offered via Request for Offers; please contact the listing agent for additional information. Soka Suites Dallas - Las Colinas is a four-story hotel featuring 153 extended-stay rooms at 1711 W Royal Lane in Irving. Conveniently accessible from US Highway 114 and the George Bush Turnpike, which carry an average daily traffic volume of approximately 130,000 vehicles, the property offers excellent visibility and connectivity. The hotel is also just 5.9 miles from Dallas/Fort Worth International Airport and 11.8 miles from Dallas Love Field Airport, providing exceptional accessibility for both business and leisure travelers. Each guest unit is designed for extended stays, equipped with a fully appointed kitchenette and its own hot water heater, supplemented by an additional system supporting the laundry facility. The property features in-room washer and dryer units in every suite—an essential amenity catering to extended-stay demand drivers. Originally developed as a WaterWalk Suites, the property was purpose-built for extended-stay guests, offering spacious layouts and residential-style amenities. At just seven years old, the property requires limited near-term capital expenditures. Amenities include a fitness center, offering added convenience and comfort to residents. The hotel boasts a strong RevPAR penetration index of 101 percent for the twelve months ending in June 2025, signaling robust competitive performance and attractive long-term value for potential buyers. Irving’s location within the Dallas–Fort Worth–Arlington metropolitan statistical area provides a balanced mix of corporate, air travel, healthcare, education, and leisure demand. Known as the “Headquarters of Headquarters,” the city is home to a high concentration of Fortune 500 companies, including McKesson (0.6 miles), Kimberly-Clark (4.0 miles), Fluor Corporation (1.7 miles), Vistra (0.6 miles), Celanese (2.9 miles), Pioneer Natural Resources (2.6 miles), Commercial Metals (1.1 miles), Caterpillar (3.3 miles), and Microsoft Corporation (1.0 mile). Collectively employing tens of thousands, these corporations generate consistent midweek lodging demand from executives, corporate travelers, and project teams, particularly within the Las Colinas district, one of the metroplex’s most reliable business travel nodes. Air travel demand is further driven by Irving’s adjacency to DFW International Airport (5.9 miles), one of the busiest in the world, which draws airline crews, corporate visitors, and connecting passengers. The airport’s $5 billion Terminal F expansion is expected to significantly increase traffic in the coming years. Dallas Love Field (11.8 miles) provides additional convenience for both business and leisure travelers, and together the airports enhance Irving’s position as one of the most accessible convention and meeting destinations in the U.S. Healthcare and education also bolster the hotel’s demand base. Baylor Scott & White Medical Center – Irving (2.9 miles), along with specialty hospitals and outpatient clinics, provides steady traffic from patients, physicians, and families. Academic institutions, including Dallas College’s North Lake Campus (2.5 miles) and the University of Dallas (5.4 miles), add transient lodging demand from students, faculty, and visiting professionals. Leisure and group demand are anchored by the Irving Convention Center at Las Colinas (2.6 miles) and the Gaylord Texan Resort & Convention Center (9.0 miles), which collectively host major conventions and events drawing tens of thousands of attendees. Attractions such as the Toyota Music Factory (2.8 miles), Las Colinas’ waterfront development, and the Mandalay Canal Walk (3.5 miles) further strengthen the area’s appeal to weekend leisure travelers. Irving’s economic pipeline continues to support a strong long-term outlook. The redevelopment of the former Texas Stadium site (3.5 miles) into a mixed-use destination is expected to drive additional hotel demand, while Las Colinas remains a magnet for corporate relocations with over 17 million square feet of Class A office space and new developments underway. City-led zoning and marketing initiatives are positioning Irving as a premier destination for large-scale business and leisure events, further enhancing the property’s investment.