Marcus & Millichap

Retail Outlook

Midyear 2018

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Retail Reinvention in Progress; New Retail Concepts Gain Traction, Improving Sector Fundamentals

Retailers use variety of methods to adapt to evolving sector. Even with the Fed looking to further tighten monetary policies, a still prosperous economy is supporting heightened business investment. While some retailers are investing capital into accelerated expansion efforts, others are reinvesting into existing locations. For a number of retailers, such as grocery stores, this means altering store layouts and adding amenities to accommodate current consumer preferences. Conversely, other retailers make improvements by way of reduction. For example, decreased inventory has become an increasingly popular theme as some retailers shift to a more showroom-style layout. Though with this design, the merging of physical and online retail is often times necessary as customers use this newly modified space to test products before a purchase decision is made.

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