Tampa-St. Petersburg Hospitality
Market Report

Solid demand growth across widespread new supply. Tampa’s hospitality completions, moderate compared with other Florida markets, will concentrate in Hillsborough County this year. Over 300 rooms will deliver here, while every other submarket welcomes fewer than 100 keys. The added room capacity — split 5-1 between select- and limited-service tiers — will welcome additional bookings, aided by the two new routes to Tampa opened by budget airlines Frontier and Breeze from Charlotte and New Orleans, respectively. Other glimpses of steady business appeared in the first quarter. In January, demand started strong, buoyed by short-term lodging and shelter needs lingering after Hurricane Milton, evidenced by Pinellas County’s record hotel-bed tax proceeds. Spring Break may have extended that initial momentum; the Tampa International Airport in March projected the 2025 season would bring a new all-time-high passenger count. These currents will carry room night demand growth to a healthy, if decelerating, pace of 3.2 percent year over year.