Charlotte Hospitality Market Report

Near-term demand drivers geographically uneven. Following several years of minimal new supply, Charlotte anticipates a sharp uptick in deliveries in 2026, with much of it concentrated along key transportation routes south of Charlotte Douglas International Airport (CLT). In the near term, this could put pressure on a submarket that experienced a 2-plus percent year-over-year decline in demand in 2025. This was largely due to a roughly 9 percent decrease in airport passenger traffic — a weakness that may continue in 2026. In contrast, the CBD remains exceptionally well positioned after experiencing the only increase in annual demand across submarkets last year. Business travel tied to the metro’s expanding corporate base and to the Charlotte Convention Center anchor group demand here, while events at Bank of America Stadium, including the MLS All-Star Game this July, support leisure visitation. Metrowide, the limited-service segment faced the least demand erosion in 2025, bucking the national trend. As consumer confidence remains subdued and Charlotte continues to offer one of the most affordable lodging environments among major metros, the segment may maintain its relative strength in the year ahead.