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Hotel-Motel

Polynesian Water Park Resort

857 N Frontage Rd, Wisconsin Dells, WI 53965

Listing Price: $5,495,000

Cap Rate
1.45%
Number of Rooms
199
RevPAR
$17
Price/Room
$27,613
RRM
4.37
Year Built
1989

Investment Overview

As the exclusive representative of the seller, Marcus & Millichap's National Hospitality Division is pleased to present for sale to qualified investors the Polynesian Water Park Resort (‘Hotel’, ‘Property’, or ‘Resort’). The Independent Resort is offered at $5,495,000 or $27,613 per key. The Polynesian Water Park Resort is a three-story, 199-room resort at the intersection of Interstate 90 and State Highway 13, offering excellent visibility to the abundant number of tourists. This Resort features over 200,000 square feet of water park, a snack bar, a game room, and laundry facilities. Rooms are broken down into king or double queen beds; each room has kitchenettes, flat-screen television, mini-refrigerator, microwave, and in-room safe. Wisconsin Dells is in south-central Wisconsin and was established off the Wisconsin River. The Wisconsin Dells region, also known as ‘The Dells’, is a major tourist destination, labeled as the Waterpark Capital of the World. Annually, four million tourists flock to The Dells to enjoy the water theme parks, live entertainment, and wildlife. The Property capitalizes on a variety of tourist attractions such as Dells Army Duck Tours (1.6 miles), Wisconsin Deer Park (1.2 miles), Rick Wilcox Magic Theatre (2.1 miles), Bigfoot Zipline Tours (2.3 miles), and Timbavati Wildlife Park (1.2 miles). The Hotel further benefits from room night demand, generated from 20 local water theme parks. The Resort has struggled to achieve market standard operations, presenting a considerable value-add opportunity. An experienced operator can increase occupancy and daily rates through better marketing and revenue management strategies, not only furthering market penetration but also increasing net operating income flow-through. This offering represents a unique opportunity to acquire a resort-style asset in an excellent location, at a significant discount to replacement cost.

Investment Highlights

  • Three-Story, 199-Room, Resort-Style Hotel and Waterpark
  • Priced Well Below Replacement Cost at $27,613 per Key
  • Easily Accessibility and Highly Visibility from Interstate 90 and State Highway 13
  • Ideal Location, Minutes from Major Tourist Attractions
  • Ability to Add Value by Implementing Better Revenue Management Strategies

Exclusively Listed By

Broker of Record

  • Todd Lindblom

    Vice President/Regional Manager

    (262) 364-1964

    License(s) WI: 56163-90

    Wisconsin

Hotel-Motel

Polynesian Water Park Resort

Listing Price: $5,495,000

Cap Rate
1.45%
Number of Rooms
199
RevPAR
$17
Price/Room
$27,613
RRM
4.37
Year Built
1989

Investment Highlights

  • Three-Story, 199-Room, Resort-Style Hotel and Waterpark
  • Priced Well Below Replacement Cost at $27,613 per Key
  • Easily Accessibility and Highly Visibility from Interstate 90 and State Highway 13
  • Ideal Location, Minutes from Major Tourist Attractions
  • Ability to Add Value by Implementing Better Revenue Management Strategies

Investment Overview

As the exclusive representative of the seller, Marcus & Millichap's National Hospitality Division is pleased to present for sale to qualified investors the Polynesian Water Park Resort (‘Hotel’, ‘Property’, or ‘Resort’). The Independent Resort is offered at $5,495,000 or $27,613 per key. The Polynesian Water Park Resort is a three-story, 199-room resort at the intersection of Interstate 90 and State Highway 13, offering excellent visibility to the abundant number of tourists. This Resort features over 200,000 square feet of water park, a snack bar, a game room, and laundry facilities. Rooms are broken down into king or double queen beds; each room has kitchenettes, flat-screen television, mini-refrigerator, microwave, and in-room safe. Wisconsin Dells is in south-central Wisconsin and was established off the Wisconsin River. The Wisconsin Dells region, also known as ‘The Dells’, is a major tourist destination, labeled as the Waterpark Capital of the World. Annually, four million tourists flock to The Dells to enjoy the water theme parks, live entertainment, and wildlife. The Property capitalizes on a variety of tourist attractions such as Dells Army Duck Tours (1.6 miles), Wisconsin Deer Park (1.2 miles), Rick Wilcox Magic Theatre (2.1 miles), Bigfoot Zipline Tours (2.3 miles), and Timbavati Wildlife Park (1.2 miles). The Hotel further benefits from room night demand, generated from 20 local water theme parks. The Resort has struggled to achieve market standard operations, presenting a considerable value-add opportunity. An experienced operator can increase occupancy and daily rates through better marketing and revenue management strategies, not only furthering market penetration but also increasing net operating income flow-through. This offering represents a unique opportunity to acquire a resort-style asset in an excellent location, at a significant discount to replacement cost.

Exclusively Listed By

Broker of Record

  • Todd Lindblom

    Vice President/Regional Manager

    (262) 364-1964

    License(s): WI: 56163-90

    Wisconsin

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