Hotel-Motel
DoubleTree Hotel Milwaukee-Brookfield
18155 W Bluemound Rd, Brookfield, WI 53045
Listing Price: $10,200,000
Investment Overview
Marcus & Millichap has been exclusively retained to offer for sale the fee simple interest in the 177-room DoubleTree Hotel by Hilton located in Brookfield, Wisconsin, a suburb of Milwaukee. The hotel is a three-story property built in 1990 and located just off Interstate 94. The existing Hilton franchise agreement will mature in 2030, at which time, the hotel will need to be re-branded. It is expected that the new franchise will require a PIP renovation, forecasted to be completed in Year 4 of a Buyer’s ownership. There are multiple options for interested brands. DoubleTree by Hilton Hotel Milwaukee-Brookfield provides the opportunity to acquire a full-service Hilton hotel in a Top-30 MSA at a very low basis and enjoy over four years of remaining term and relief from significant short-term PIP expenditures while also hand-picking the best fit for a long term-brand.
Investment Highlights
- Less than $58,000 Per Key at List Price
- Positive RevPAR Trend for Both DoubleTree by Hilton and STR Competitive Set
- ADR Upside Following Renovation (Competitive Set $13+ Higher)
- Located in the Milwaukee-Waukesha-West Allis, WI MSA
- Brookfield is Recognized as One of the Top Places to Live in Wisconsin (Niche.com)
- Proximate to Downtown Milwaukee, American Family Field, Medical College of Wisconsin, GE HealthCare Corporate Office, Wisconsin State Fair Park, and More
Listing Price: $10,200,000
Investment Highlights
- Less than $58,000 Per Key at List Price
- Positive RevPAR Trend for Both DoubleTree by Hilton and STR Competitive Set
- ADR Upside Following Renovation (Competitive Set $13+ Higher)
- Located in the Milwaukee-Waukesha-West Allis, WI MSA
- Brookfield is Recognized as One of the Top Places to Live in Wisconsin (Niche.com)
- Proximate to Downtown Milwaukee, American Family Field, Medical College of Wisconsin, GE HealthCare Corporate Office, Wisconsin State Fair Park, and More
Investment Overview
Marcus & Millichap has been exclusively retained to offer for sale the fee simple interest in the 177-room DoubleTree Hotel by Hilton located in Brookfield, Wisconsin, a suburb of Milwaukee. The hotel is a three-story property built in 1990 and located just off Interstate 94. The existing Hilton franchise agreement will mature in 2030, at which time, the hotel will need to be re-branded. It is expected that the new franchise will require a PIP renovation, forecasted to be completed in Year 4 of a Buyer’s ownership. There are multiple options for interested brands. DoubleTree by Hilton Hotel Milwaukee-Brookfield provides the opportunity to acquire a full-service Hilton hotel in a Top-30 MSA at a very low basis and enjoy over four years of remaining term and relief from significant short-term PIP expenditures while also hand-picking the best fit for a long term-brand.

