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Hotel-Motel

Baymont Inn & Suites

1826 W Lucas St, Florence, SC 29501

Starting Bid: $1,000,000

Cap Rate
6.70%
Number of Rooms
112
RevPAR
$36
Gross SF
40,376
Price/Room
$8,929
Price/Gross SF
$24.77
Year Built
1989
Auction Type
Reserve
Auction Start Date
May 29, 2025
Auction End Date
Jul 30, 2025

Investment Overview

Marcus & Millichap is pleased to present the Baymont Inn & Suites exclusive offering in Florence, South Carolina. This 112-key, limited-service hotel is strategically located off Interstate 95, a major travel artery for the East Coast, and benefits from strong transient and regional demand.
Priced below replacement cost, unencumbered by management, and operating with consistent profitability, this asset represents a rare value-add opportunity for an investor seeking a stabilized, cash-flowing hotel with immediate upside potential.

Investment Highlights

  • Priced below replacement cost with strong yield potential
  • 112-key Wyndham-branded asset with national loyalty program af?liation
  • Direct I-95 visibility with high transient traf?c volumes
  • Outperforms competitive set in ADR and RevPAR (2024 Index: ADR 139.3, RevPAR 133.1)
  • Unencumbered by management – ideal for rebranding or owner/operator takeover
  • Near top demand generators: Florence Airport, McLeod Regional Medical Center, Francis Marion University, Magnolia Mall, and Darlington Raceway
  • Substantial upside via occupancy growth and margin expansion
  • Ability to add Food & Beverage component or create meeting space for local demand

Exclusively Listed By

Broker of Record

  • Benjamin Yelm

    Vice President/Regional Manager

    (843) 952-2300

    License(s) SC: 86628

    South Carolina

Hotel-Motel

Baymont Inn & Suites

Starting Bid: $1,000,000

Cap Rate
6.70%
Number of Rooms
112
RevPAR
$36
Gross SF
40,376
Price/Room
$8,929
Price/Gross SF
$24.77
Year Built
1989
Auction Type
Reserve
Auction Start Date
May 29, 2025
Auction End Date
Jul 30, 2025

Investment Highlights

  • Priced below replacement cost with strong yield potential
  • 112-key Wyndham-branded asset with national loyalty program af?liation
  • Direct I-95 visibility with high transient traf?c volumes
  • Outperforms competitive set in ADR and RevPAR (2024 Index: ADR 139.3, RevPAR 133.1)
  • Unencumbered by management – ideal for rebranding or owner/operator takeover
  • Near top demand generators: Florence Airport, McLeod Regional Medical Center, Francis Marion University, Magnolia Mall, and Darlington Raceway
  • Substantial upside via occupancy growth and margin expansion
  • Ability to add Food & Beverage component or create meeting space for local demand

Investment Overview

Marcus & Millichap is pleased to present the Baymont Inn & Suites exclusive offering in Florence, South Carolina. This 112-key, limited-service hotel is strategically located off Interstate 95, a major travel artery for the East Coast, and benefits from strong transient and regional demand. Priced below replacement cost, unencumbered by management, and operating with consistent profitability, this asset represents a rare value-add opportunity for an investor seeking a stabilized, cash-flowing hotel with immediate upside potential.

Exclusively Listed By

Broker of Record

  • Benjamin Yelm

    Vice President/Regional Manager

    (843) 952-2300

    License(s): SC: 86628

    South Carolina

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