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Hotel-Motel

Balsam Lake Lodge & Event Center

264 County Rd I, Balsam Lake, WI 54810

Listing Price: $3,500,000

Cap Rate
8.95%
Number of Rooms
10
RevPAR
$94
Gross SF
13,000
Price/Room
$350,000
Price/Gross SF
$269.23
Year Built
2004

Investment Overview

Marcus & Millichap is pleased to present the exclusive opportunity to acquire Balsam Lake Lodge, a premier lakeside hospitality asset in western Wisconsin. This well-established property features a thriving bar and restaurant, boutique lodging, and direct waterfront access, making it a sought-after destination for both leisure travelers and event guests. With its prime location hour northeast of the Twin Cities and on the shores of Balsam Lake—one of Wisconsin’s most pristine and well-known lakes—the lodge offers multiple revenue streams, including upscale accommodations, on-site dining, and boat rentals. The combination of modern amenities, recent renovations, and a strong regional tourism base makes this an outstanding investment opportunity, with wedding bookings already up 15% for 2025, positioning the property for significant revenue growth.

Balsam Lake Lodge comprises of 10 newly renovated luxurious suites, offering a mix of room types designed to accommodate a variety of guests. The main level features a well-known bar and restaurant with spacious outdoor patio seating, providing a lively atmosphere and scenic lake views. The property’s versatile event facilities cater to corporate retreats, holiday parties, weddings, and other private gatherings, adding to its year-round appeal. Guests enjoy premium amenities, including multiple boat slips, boat rentals, and direct access to the lake, making it a top choice for vacationers and weekend travelers.
Originally built in 2004 and recently renovated in 2023, Balsam Lake Lodge presents a turnkey investment with minimal deferred maintenance. New ownership can capitalize on the property's strong brand presence while exploring growth opportunities such as enhanced marketing, dynamic pricing strategies, and expanded event programming. As an independent property, it offers operational flexibility without franchise restrictions, allowing investors to maximize profitability.

Tourism in Balsam Lake is fueled by its natural beauty, abundant outdoor recreation, and easy accessibility from the Twin Cities, just over an hour away. As the largest lake in Polk County, Balsam Lake draws boaters, anglers, and water sports enthusiasts, while nearby trails support hiking, biking, and snowmobiling. Seasonal festivals, fishing tournaments, and local events further contribute to the area’s visitor traffic, ensuring consistent demand for lodging, dining, and entertainment.

With its combination of high-end accommodations, an established food and beverage operation, and an unbeatable lakeside setting, Balsam Lake Lodge represents a rare investment opportunity in a thriving Wisconsin destination.

Investment Highlights

  • Recent Renovations – Originally Built in 2004, the Lodge Underwent Extensive Upgrades in 2023, Ensuring a Turnkey Investment with Minimal Deferred Maintenance.
  • Diverse Revenue Streams – Generates Income from Upscale Lodging, a Thriving Bar and Restaurant, Event Hosting, and Boat Rentals.
  • Premier Lakeside Location – Situated on Balsam Lake, One of Wisconsin's Most Pristine Lakes, Attracting Year-Round Tourism and Recreation.
  • Strong Event Business – Versatile Event Spaces Drive Revenue, with Wedding Bookings Already Up 15 Percent for 2025, Positioning the Property for Further Growth.
  • Proximity to Twin Cities – Just Over an Hour from Minneapolis-St. Paul, Bene?ting from Strong Regional Tourism and Weekend Getaway Demand.
  • High Demand Tourism Market – Balsam Lake's Recreational Appeal, Seasonal Festivals, and Outdoor Activities Ensure Consistent Visitor Traf?c and Lodging Demand.
  • Diverse Revenue Streams – Generates Income from Upscale Lodging, a Thriving Bar and Restaurant, Event Hosting, and Boat Rentals.

Exclusively Listed By

Broker of Record

  • Todd Lindblom

    First Vice President/Regional Manager

    (262) 364-1900

    License(s) WI: 56163-90

    Wisconsin

Financing By

Hotel-Motel

Balsam Lake Lodge & Event Center

Listing Price: $3,500,000

Cap Rate
8.95%
Number of Rooms
10
RevPAR
$94
Gross SF
13,000
Price/Room
$350,000
Price/Gross SF
$269.23
Year Built
2004

Investment Highlights

  • Recent Renovations – Originally Built in 2004, the Lodge Underwent Extensive Upgrades in 2023, Ensuring a Turnkey Investment with Minimal Deferred Maintenance.
  • Diverse Revenue Streams – Generates Income from Upscale Lodging, a Thriving Bar and Restaurant, Event Hosting, and Boat Rentals.
  • Premier Lakeside Location – Situated on Balsam Lake, One of Wisconsin's Most Pristine Lakes, Attracting Year-Round Tourism and Recreation.
  • Strong Event Business – Versatile Event Spaces Drive Revenue, with Wedding Bookings Already Up 15 Percent for 2025, Positioning the Property for Further Growth.
  • Proximity to Twin Cities – Just Over an Hour from Minneapolis-St. Paul, Bene?ting from Strong Regional Tourism and Weekend Getaway Demand.
  • High Demand Tourism Market – Balsam Lake's Recreational Appeal, Seasonal Festivals, and Outdoor Activities Ensure Consistent Visitor Traf?c and Lodging Demand.
  • Diverse Revenue Streams – Generates Income from Upscale Lodging, a Thriving Bar and Restaurant, Event Hosting, and Boat Rentals.

Investment Overview

Marcus & Millichap is pleased to present the exclusive opportunity to acquire Balsam Lake Lodge, a premier lakeside hospitality asset in western Wisconsin. This well-established property features a thriving bar and restaurant, boutique lodging, and direct waterfront access, making it a sought-after destination for both leisure travelers and event guests. With its prime location hour northeast of the Twin Cities and on the shores of Balsam Lake—one of Wisconsin’s most pristine and well-known lakes—the lodge offers multiple revenue streams, including upscale accommodations, on-site dining, and boat rentals. The combination of modern amenities, recent renovations, and a strong regional tourism base makes this an outstanding investment opportunity, with wedding bookings already up 15% for 2025, positioning the property for significant revenue growth. Balsam Lake Lodge comprises of 10 newly renovated luxurious suites, offering a mix of room types designed to accommodate a variety of guests. The main level features a well-known bar and restaurant with spacious outdoor patio seating, providing a lively atmosphere and scenic lake views. The property’s versatile event facilities cater to corporate retreats, holiday parties, weddings, and other private gatherings, adding to its year-round appeal. Guests enjoy premium amenities, including multiple boat slips, boat rentals, and direct access to the lake, making it a top choice for vacationers and weekend travelers. Originally built in 2004 and recently renovated in 2023, Balsam Lake Lodge presents a turnkey investment with minimal deferred maintenance. New ownership can capitalize on the property's strong brand presence while exploring growth opportunities such as enhanced marketing, dynamic pricing strategies, and expanded event programming. As an independent property, it offers operational flexibility without franchise restrictions, allowing investors to maximize profitability. Tourism in Balsam Lake is fueled by its natural beauty, abundant outdoor recreation, and easy accessibility from the Twin Cities, just over an hour away. As the largest lake in Polk County, Balsam Lake draws boaters, anglers, and water sports enthusiasts, while nearby trails support hiking, biking, and snowmobiling. Seasonal festivals, fishing tournaments, and local events further contribute to the area’s visitor traffic, ensuring consistent demand for lodging, dining, and entertainment. With its combination of high-end accommodations, an established food and beverage operation, and an unbeatable lakeside setting, Balsam Lake Lodge represents a rare investment opportunity in a thriving Wisconsin destination.

Exclusively Listed By

Broker of Record

  • Todd Lindblom

    First Vice President/Regional Manager

    (262) 364-1900

    License(s): WI: 56163-90

    Wisconsin

Financing By

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