Press Releases
Marcus & Millichap Arranges $15M Sale of 75-Unit Multifamily Property in Wausau, Wis.
July 17, 2026
WAUSAU, Wis., July 17, 2026 – Marcus & Millichap (NYSE: MMI), a leading commercial real estate brokerage firm specializing in investment sales, financing, research and advisory services, announced today the sale of The Apartments at Riverlife, a 75-unit multifamily property in Wausau, Wisconsin. The property sold for $15 million, or $200,00 per unit.
“An extremely tight for-sale housing market continues to push households toward rentals, strengthening demand for well-positioned apartment communities like The Apartments at Riverlife,” said Dan Bowar, director investments. “With vacancy rates near record lows, rents in the region up roughly 40% since 2020 and very little new supply on the horizon, Wausau remains one of the Midwest’s strongest multifamily markets for investors seeking long-term stability and growth.”
Bowar, investment specialist in Marcus & Millichap’s Milwaukee office, had the exclusive listing to market the property on behalf of the seller, Riverlife Wausau, LLC, and procured the buyer, a Wisconsin-based investor.
The Apartments at Riverlife is situated on 0.89 acres at 16 Fulton St. Built in 2020, the property features a mix of one-, two- and three-bedroom units across 72,177 rentable square feet. The property overlooks the Wisconsin River and is within walking distance of downtown Wausau, providing residents convenient access to the area's dining, retail and entertainment amenities.
“An extremely tight for-sale housing market continues to push households toward rentals, strengthening demand for well-positioned apartment communities like The Apartments at Riverlife,” said Dan Bowar, director investments. “With vacancy rates near record lows, rents in the region up roughly 40% since 2020 and very little new supply on the horizon, Wausau remains one of the Midwest’s strongest multifamily markets for investors seeking long-term stability and growth.”
Bowar, investment specialist in Marcus & Millichap’s Milwaukee office, had the exclusive listing to market the property on behalf of the seller, Riverlife Wausau, LLC, and procured the buyer, a Wisconsin-based investor.
The Apartments at Riverlife is situated on 0.89 acres at 16 Fulton St. Built in 2020, the property features a mix of one-, two- and three-bedroom units across 72,177 rentable square feet. The property overlooks the Wisconsin River and is within walking distance of downtown Wausau, providing residents convenient access to the area's dining, retail and entertainment amenities.
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About Marcus & Millichap, Inc. (NYSE: MMI)
Marcus & Millichap, Inc. is a leading brokerage firm specializing in commercial real estate investment sales, financing, research and advisory services with offices throughout the United States and Canada. As of December 31, 2025, the company had 1,808 investment sales and financing professionals in over 80 offices who provide investment brokerage and financing services to sellers and buyers of commercial real estate. The company also offers market research, consulting and advisory services to clients. Marcus & Millichap closed 8,818 transactions in 2025, with a sales volume of approximately $50.9 billion. For additional information, please visit www.MarcusMillichap.com.
