Press Releases
Marcus & Millichap Brokers $11M Sale of Spark by Hilton in Birmingham
October 15, 2025
BIRMINGHAM, Ala., Oct. 15, 2025 – Marcus & Millichap (NYSE: MMI), a leading commercial real estate brokerage firm specializing in investment sales, financing, research and advisory services, announced today the sale of Spark by Hilton Birmingham Colonnade, a 122-room hotel in Birmingham, Alabama, for $11 million.
“The property was recently converted from a Sonesta to a Spark and sold to a nonprofit with plans to redevelop it into veteran housing,” said Jack Davis, senior managing director investments with Marcus & Millichap.
Davis, along with Marcus & Millichap’s Joce Messinger, Joseph Simpson and Eric Webster represented the seller in association with Eddie Greenhalgh, the firm’s broker of record in Alabama.
Spark by Hilton Birmingham Colonnade is at 4300 Colonnade Parkway. The four-story hotel opened as a Spark by Hilton in the first quarter of 2025. The property sits on a 2.25-acre parcel and offers amenities including an indoor swimming pool, on-site market, complimentary breakfast and renovated bathrooms.
The hotel is just off U.S. Highway 280 near The Summit Birmingham, the University of Alabama at Birmingham Hospital, Regions Financial Corporation and the new 9,000-seat Star Amphitheater.
“The property was recently converted from a Sonesta to a Spark and sold to a nonprofit with plans to redevelop it into veteran housing,” said Jack Davis, senior managing director investments with Marcus & Millichap.
Davis, along with Marcus & Millichap’s Joce Messinger, Joseph Simpson and Eric Webster represented the seller in association with Eddie Greenhalgh, the firm’s broker of record in Alabama.
Spark by Hilton Birmingham Colonnade is at 4300 Colonnade Parkway. The four-story hotel opened as a Spark by Hilton in the first quarter of 2025. The property sits on a 2.25-acre parcel and offers amenities including an indoor swimming pool, on-site market, complimentary breakfast and renovated bathrooms.
The hotel is just off U.S. Highway 280 near The Summit Birmingham, the University of Alabama at Birmingham Hospital, Regions Financial Corporation and the new 9,000-seat Star Amphitheater.
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About Marcus & Millichap, Inc. (NYSE: MMI)
Marcus & Millichap, Inc. is a leading brokerage firm specializing in commercial real estate investment sales, financing, research and advisory services with offices throughout the United States and Canada. As of December 31, 2024, the company had 1,712 investment sales and financing professionals in over 80 offices who provide investment brokerage and financing services to sellers and buyers of commercial real estate. The company also offers market research, consulting and advisory services to clients. Marcus & Millichap closed 7,836 transactions in 2024, with a sales volume of approximately $49.6 billion. For additional information, please visit www.MarcusMillichap.com.
