Multifamily Opportunity Beyond the Sun Belt

The apartment sector loves the Sun Belt, but there are also new multifamily opportunities to be found beyond today’s “it” market. The average U.S. asking rent rose just $10 in July, to $1,717, the lowest increase since January, according to Yardi Matrix data. Multifamily investors are looking for new places to park their money and discovering smaller markets in the Midwest and Mountain regions that are not as sexy—but they offer good returns.