Influencers in Technology
Marcus & Millichap’s implemented technology platform has progressed the firm into the next generation of industry brokerage services. While admitting that technology tools will never substitute service delivery through dedicated agents, the firm’s technology strives to enhance relationships by freeing up agents’ time, generating consistency and bolstering collaboration at the firm to close more transactions. Committed to maximizing value for clients, the firm’s internal system, MNet, has grown to include numerous layered applications. Cultivating new business, MNet Search allows agents to access properties across the nation with highly customizable research parameters and an alert system to push new listings based on specific client needs.