Investment Overview

Marcus & Millichap is pleased to offer for sale Storage Juan located at 242 Deborah Drive in New Braunfels, Texas. This self-storage facility offers 13,200 square feet of rentable space across 134 units. The property provides a significant value-add opportunity with potential for expanding both the number of units and the range of services offered. It is located adjacent to Store & More of Clear Springs, a neighboring facility that features competitively priced storage solutions, including options for personal, business, RV, car, and boat storage. New Braunfels, located in the Texas Hill Country, is one of the fastest-growing cities in the United States, with a population exceeding 100,000 residents. Positioned along the I-35 corridor between San Antonio and Austin, the city has become a thriving hub for economic development, residential growth, and tourism. Despite its rapid expansion, New Braunfels remains underserved in the self-storage market compared to nearby metropolitan areas. The city’s booming housing market, driven by large-scale residential developments such as Veramendi, Mayfair, and Morningside Trails, has introduced thousands of new homes, generating robust demand for storage facilities to accommodate seasonal items, surplus belongings, and temporary needs during moves or renovations. Occupancy rates for self-storage facilities in New Braunfels typically exceed 90 percent, particularly near residential areas, ensuring consistent cash flow. Furthermore, the city’s ongoing population growth and economic expansion point to sustained long-term demand, supporting attractive returns on investment. Industry data indicates that self-storage facilities in high-growth areas achieve annual revenue increases of four percent to six percent. Additionally, with major employers like Caterpillar, Resolute Health, and TaskUs based in New Braunfels, the city boasts a growing base of businesses that often require storage solutions for inventory, office supplies, and seasonal equipment. Local small business owners, contractors, and entrepreneurs further contribute to the demand for self-storage, making it a lucrative and sustainable investment opportunity.