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Investment Strategies to Deploy in the Current Market

May 05, 2020

PALO ALTO, CA—COVID-19’s impact on the economy has left many investors rethinking strategies–even in strong, high-demand markets such as the Bay Area. While some investors are sidelined as this pandemic evolves, many view this as a time to take advantage of strategic commercial property investment opportunities.

In this exclusive, Adam Levin, executive managing director, and Robert Johnston, senior managing director with Levin Johnston of Marcus & Millichap, recently shared insights and trends resulting from the industry response to COVID-19. In addition, they shared advice for investors looking for opportunities in this uncertain time. It’s been more than a month since shelter-in-place orders were enacted in the Bay Area. What impacts have you observed on real estate investment activity thus far?

Levin: Coming out of a record-long bull market, many of today’s players experienced this upswing for the majority of their careers. A lot of what we’re seeing is simply increased caution when it comes to moving transactions forward and planning for the near future. People are now realizing they–and their ‘sure-bet’ investments–are not invincible.

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